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Data protection

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PRIVACY POLICY

This privacy policy (hereinafter referred to as “Privacy Policy”) describes the principles according to which INOSENT Gaswarntechnik AG, Eichwatt 5, 8105 Regensdorf (hereinafter referred to as “INOSENT “we or us” or “the controller”) processes personal data collected and generated via the website www.inosent.ch (hereinafter referred to as “the website”) or in any other way through the purchase of our products and services. In particular, it informs you about what personal data we collect, for what purposes it is processed, to whom it may be disclosed, how long we store it, and what rights and options you have in connection with the use of your personal data. “Personal data” is any information about an identified or identifiable natural person, e.g., name, address, email address, online identifier, or telephone number. Whether and to what extent this constitutes personal data within the meaning of the Data Protection Act depends on each individual case. “Processing” means any handling of personal data, such as obtaining, storing, retaining, disclosing, or deleting it. This privacy policy applies insofar as the processing activities are not subject to other privacy policies or are provided for by applicable law. Please read this privacy policy carefully. By purchasing our products and using our services, you consent to the collection and processing of your personal data in accordance with this privacy policy. If you provide us with personal data of other persons, please only do so if you are authorized to do so in accordance with the applicable data protection laws and only if the other person agrees to you providing us with their personal data for the purposes of data collection and processing in accordance with our privacy policy. For reasons of easier readability, the masculine form is used in these principles unless a gender-neutral form can be given priority. Of course, in any case, members of all genders are always meant.

CONTENTS

  1. Who is responsible for your personal data and contact details
  2. How we process personal data
  3. Data processing in detail: What personal data do we collect and generate, and for what purposes?
    1. Visiting our websites
    2. Inquiries, communication management, and customer service
    3. Provision of paid services
    4. Registration/user account login
    5. Order and purchase processing when buying from the online shop
    6. Events, functions, and online meetings
    7. Newsletters and other electronic communications for advertising purposes
    8. Internal office, administrative, and documentation management
    9. Job applications
    10. Cookies and other Google services
    11. Social media presences and buttons
    12. Links to other websites
    13. No automated individual decisions with significant impact
  4. On what legal basis do we process personal data about you
  5. To whom do we pass on your personal data
  6. Transfer of personal data abroad
  7. How long do we store personal data about you
  8. Security measures and email communication
  9. What are your rights
  10. Applicable law and place of jurisdiction
  11. Changes to our privacy policy

1. Who is responsible for your personal data and contact details

The controller responsible for processing personal data in accordance with this privacy policy is: INOSENT Gaswarntechnik AG Eichwatt 5 8105 Regensdorf Phone: +41 (0)44 556 83 00 Email: info@inosent.ch INOSENT determines the purposes and means of processing your personal data and is therefore responsible for the processing and use of your personal data in accordance with this privacy policy. If you have any questions or concerns regarding this privacy policy or the processing of your personal data, please contact us by email at info@inosent.ch.

2. How we process personal data

All personal data collected via the website or by other means is processed in accordance with the provisions of the Swiss Data Protection Act and, where applicable, the European General Data Protection Regulation (GDPR). The GDPR has established itself worldwide as the standard for strong data protection. However, whether and to what extent the GDPR applies depends on each individual case. We collect and process personal data carefully and for the purposes described in this privacy policy. In accordance with applicable law, we may also use your personal data in ways other than those described in this privacy policy. In this case, we will provide specific privacy statements or notices at the time of collection and, if necessary, obtain your consent.

3. Data processing in detail: What personal data do we collect and generate, and for what purposes?

We collect the following personal data via our website or by other means:
  1. Visiting our websitesINOSENT collects and stores personal data that your browser automatically transmits to us in “server log files” when you visit our website. This may include the following personal data:
    1. Browser type and browser version;
    2. Operating systems used;
    3. Referrer URL (the previously visited website);
    4. Host name of the accessing computer;
    5. Date and time of the server request;
    6. Internet Protocol address (IP address);
    7. Amount of data transferred;
    8. Other similar personal data and information that serves to avert danger in the event of attacks on our IT systems.
    This personal data is not merged with personal data from other sources. It is stored by us for a short period of time and deleted within a period of six months. For our data processing in connection with the use of cookies, please refer to section 3.10. We will process this personal data for the secure operation and administration of our website or for the legitimate purposes arising from the circumstances. This may include the following purposes:
    1. establishing a connection to our server;
    2. to ensure stability and uninterrupted system security;
    3. to protect and secure our systems; and
    4. for statistical purposes in the event of attacks on the network infrastructure on which the website is made available.
    Data processing is based on our legitimate interests (Art. 6 para. 1 lit. f GDPR) for the aforementioned purposes of the proper and secure functioning and administration of our websites, as well as your consent to use our websites (Art. 6 para. 1 lit. a GDPR).
  2. Inquiries, communication management, and customer serviceWe collect personal data that you provide to us as a private individual or as an employee of an organization (e.g., a company, government agency, or other institution) via the website or by sending a message to our contact address by email, contact form, letter, telephone, or other means of communication. This may include the following personal data:
    1. Last name, first name, address, email address, phone number, your employer, your position, business address, photo, IP address, referrer URL (the website you visited previously), further information about you;
    2. your communication and our correspondence with you.
    The provision of this personal data is always voluntary, based on your consent or within the framework of a possible future contractual relationship with us or to fulfill legal obligations. Please note that without the provision of the necessary personal data, we will not be able to process your request or process it to the desired and required quality. We will use the personal data you provide to process and respond to your request, to fulfill our contractual and legal obligations (e.g., taxes), or for legitimate purposes arising from the circumstances. This may include the following purposes:
    1. To answer your questions or requests about our products and services in the best possible way, to ask you questions, and to provide you with additional information about our products and services tailored to your request or interests;
    2. To communicate with you (e.g., about our products and services) and provide you with the best possible information you need from us before, during, or after the termination of a contract;
    3. To fulfill our contractual and legal obligations;
    4. To comply with legal or other regulatory requirements and internal regulations;
    5. To establish, exercise, and/or defend actual or potential legal claims, investigations, or similar proceedings;
    6. For other lawful purposes, if this processing arises from the circumstances or was specified at the time of collection.
    Data processing takes place in advance of a possible conclusion of a contract with you and/or for the establishment and execution of a contract with you (Art. 6 para. 1 lit. b GDPR), to fulfill a legal obligation (Art. 6 para. 1 lit. c GDPR) or in our legitimate interest (Art. 6 para. 1 lit. f GDPR) in order to offer you an optimal and user-friendly service.
  3. Provision of paid servicesWe collect and generate personal data when you use our paid products and services. This may include the following personal data:
    1. Last name, first name, address, email address, telephone number, your employer, position, business address, bank details, and other information about you.
    This personal data is always provided within the framework of a contractual relationship with us or voluntarily, on the basis of your consent. Please note that without the provision of the necessary personal data, we will not be able to advise you or provide you with the desired and required quality of service. We will process the personal data you provide for the proper fulfillment and execution of a contractual relationship, or for the legitimate purposes arising from the circumstances. This may include the following purposes:
    1. For the establishment, administration, and processing of contractual relationships;
    2. For the fulfillment of the service you have purchased or used;
    3. For processing payments for our products and services, e.g., for our service provision;
    4. For statistical and analytical purposes to develop new and/or improve existing products and services;
    5. To comply with legal or other regulatory requirements and internal regulations;
    6. To establish, exercise, and/or defend actual or potential legal claims, investigations, or similar proceedings;
    7. For other lawful purposes, if this processing arises from the circumstances or was specified at the time of collection.
    Data processing is based on your consent prior to the possible conclusion of a contract with you and/or for the establishment and execution of a contract with you (Art. 6 para. 1 lit. a GDPR and Art. 6 para. 1 lit. b GDPR), for the fulfillment of legal obligations (Art. 6 para. 1 lit. c GDPR) or in our legitimate interest (Art. 6 para. 1 lit. f GDPR) to continuously improve our products and services and to offer you an optimal and user-friendly service.
  4. Registration/login User account Online-ShopWe collect and generate information when you register for a user account on our website. This may include the following personal data, whereby we require the field data marked with * to process the requested services:
    1. Username or email address, password, and other information about you, such as IP address (see section 3.1), first name, last name, display name, company, email, telephone number, billing address, delivery address, IP address, time of the respective user action, and other information about you.
    If you already have a user account, we collect the following personal data when you log in:
    1. username, email address, password, and other information about you, e.g., IP address, email address if you have forgotten your password.
    The provision of this personal data is always voluntary, based on your consent or a contract, in order to fulfill the services you have requested. Please note that without the provision of this information, the requested service for which the information is required cannot be provided or cannot be provided in the desired quality. We will use the information collected from you to provide the services you have requested in the best possible way, which may include the following purposes:
    1. To manage your address data;
    2. To process orders;
    3. To create your order history so that you can view your orders at any time;
    4. To store your shopping cart;
    5. To create returns;
    6. For personalized marketing and advertising purposes;
    7. For statistical and analytical purposes to develop new and/or improve existing products and services.
    These purposes form the legal basis for our legitimate interests (Art. 6 para. 1 lit. f GDPR) in order to offer you a secure and optimal service or in the run-up to a possible conclusion of a contract with you and/or for the establishment and execution of a contract with you (Art. 6 para. 1 lit. b GDPR). User accounts are not public and cannot be indexed by search engines such as Google. When users terminate their user accounts, their data relating to the user account is deleted, unless its retention is necessary for commercial or tax law reasons or due to our overriding interest (see point 7). Information in the user account remains until it is deleted and subsequently archived in the event of a legal obligation. It is the responsibility of users to back up their personal data before the end of the contract upon termination.
  5. Order and purchase processing when buying in the online shopWe collect and generate information when you want to purchase products via your user account in the online shop. This may include the following personal data, whereby we require the field data marked with * to process the requested services:
    1. Address data: e.g., industry, company name, contact person, address, country, telephone number, email, position, VAT number, and other information you provide to us;
    2. Communication data: e.g., content of emails, written correspondence, telephone conversations;
    3. Contract data: e.g., information about the initiation and conclusion of contracts (e.g., date of contract conclusion, contract duration, type of contract);
    4. Payment data: e.g., payment method, bank details, billing address.
    The provision of this personal data is always voluntary, based on your consent to use our services or to fulfill the services you have requested on the basis of a contract with us. Please note that without the provision of this information, the requested service for which the information is required cannot be provided or cannot be provided in the desired quality. We will use the information collected from you to provide the services you have requested in the best possible way, which may include the following purposes:
    1. to enable you to select and order the selected products and services, as well as to pay for and deliver or execute them;
    2. to provide contractual services in connection with the operation of an online store, billing, delivery, and customer service;
    3. to communicate with you and provide you with the best possible advice you may require from us before or during a contract;
    4. To answer your questions or requests about our products or services in the best possible way, to ask you questions and to provide you with additional information tailored to your request or interests in connection with our products or services, including personalized marketing and advertising information;
    5. For statistical and analytical purposes to develop new and/or improve existing products and services;
    6. To comply with legal or other regulatory requirements and internal regulations;
    7. To establish, exercise, and/or defend actual or potential legal claims, investigations, or similar proceedings;
    8. For other lawful purposes, if such processing arises from the circumstances or was specified at the time of collection.
    Processing is carried out for the purpose of providing contractual services in connection with the operation of an online shop, order processing, delivery, and customer service (Art. 6 para. 1 lit. b GDPR) as well as in connection with the fulfillment of legal obligations or our legitimate interests in connection with storage and archiving (Art. 6 para. 1 lit. c and f GDPR).
  6. Events and online meetingsWe collect personal data when you register for an event or online meeting. This may include the following personal data:
    1. First name, last name, company, street, number, postal code, city, email address, telephone number, image, voice, other information about you;
    2. The event or online meeting in which you are participating.
    The provision of this personal data is always voluntary, based on your consent or within the framework of a possible contractual relationship with us. Please note that without the provision of the necessary personal data, we will not be able to provide the service you require or provide it in the desired quality. We will use the personal data you provide to process your registration and participation in the event or online meeting, or for the legitimate purposes arising from the circumstances. This may include the following purposes:
    1. To manage your registration and participation;
    2. To communicate with you (e.g., about the event) and provide you with the best possible information you need from us before, during, or after the termination of a contract;
    3. For other legitimate purposes, if this processing arises from the circumstances or was specified at the time of collection.
    We mainly use the following providers for organizing online meetings: Microsoft Teams or Zoom (see further information in sections 3.8, 5, and 6). These purposes form the legal basis for our legitimate interests (Art. 6 para. 1 lit. f GDPR) in order to offer you a secure and optimal service or in the run-up to a possible conclusion of a contract with you and/or for the establishment and execution of a contract with you (Art. 6 para. 1 lit. b GDPR).
  7. Newsletters and other electronic communications for advertising purposesIf you subscribe to our newsletter, we will use your email address to send you information about our products and services as well as other commercial communications (e.g., announcements of events, campaigns, or surveys) that may be of interest to you. We use the marketing service provided by Mailchimp, headquartered in the USA, which guarantees an adequate level of data protection through its certification under, among other things, the Swiss-U.S. and EU-U.S. data protection agreements (known as the Data Privacy Framework). For further information, please refer to section 6. For security reasons, we use the double opt-in procedure for newsletter registration. After registration, we send a confirmation email to the email address provided during registration with a link that you must click to confirm that you definitely want to receive the newsletter. In addition, codes (e.g., web beacons or pixel tags) are installed in these newsletters. By using these codes in newsletters, we receive information about the address file used, the topic, and the number of newsletters sent. Furthermore, we can see which addresses have not yet received the message, to which addresses the newsletter was sent, and which addresses failed to deliver. Furthermore, the codes can provide information about which addresses opened the newsletter and which addresses canceled their subscription. We use this data for statistical purposes and to optimize the content and structure of the newsletter. However, recipients can block this application in their email program or unsubscribe from the newsletter at any time if they do not agree with the use of this technology. You can unsubscribe from such newsletter emails at any time by clicking on the marked link “Unsubscribe from this list” at the end of each email or by contacting us directly by email at info@inosent.ch. The legal basis for sending the newsletter is your consent (Art. 6 para. 1 lit. a GDPR), which you can revoke at any time.
  8. Internal office, administration, and documentation managementWe use and process the personal data collected for office, administrative, and documentation management purposes. This may include the following personal data:
    1. Personal master data (e.g., last name, first name, address, business data such as employer, position, business address, photo), communication data (e.g., telephone, email, and letter correspondence), contract master data, and other information about you.
    We use this personal data to properly and efficiently fulfill our contractual and legal rights and obligations, which may include the following purposes:
    1. For central master data management to support daily office organization and documentation creation and management;
    2. For document management, storage, sharing, filing, and retention (e.g., our master files, videos, or images we have created for a customer);
    3. For communication purposes (e.g., by email, letter, telephone, or video meetings);
    4. For hosting our websites and our emails;
    5. To ensure effective invoice and receivables management
    6. To create internal statistics and evaluations in order to obtain an overview of our services and to optimize and further develop them;
    7. To fulfill our contractual obligations and services;
    8. To comply with legal or other regulatory requirements and internal regulations;
    9. To establish, exercise, and/or defend actual or potential legal claims, investigations, or similar proceedings;
    10. For other lawful purposes, provided that this processing arises from the circumstances or was specified at the time of collection.
    Data processing is carried out to fulfill our contractual obligations in order to comply with our rights and obligations towards our business partners (Art. 6 para. 1 lit. b GDPR). Furthermore, it is carried out in order to comply with our legal obligations of proper business management, administration, and documentation (Art. 6 para. 1 lit. c GDPR). Finally, it is based on our legitimate interests (Art. 6 para. 1 lit. f GDPR) in managing our organization properly and efficiently and in continuously developing it so that we can offer our customers an optimal and user-friendly service.
  9. Job applicationsWe collect and generate personal data that you actively and voluntarily provide to us, with your consent and/or in advance of a possible employment contract with us, by sending us your application documents via our online form, by email, by telephone, or by other means. This may include the following personal data:
    1. Personal data that you provide to us as part of the application process, such as title, surname, first name, address, email address, telephone number, date of birth, marital status, photo, language, CV, qualifications, employment references, school qualifications, training, further education, experience, your skills and abilities, and other information about you;
    2. Personal data that we have collected during our interview and assessment process;
    3. Publicly available professional personal data about you that is published on business and employment-related social networks (e.g., LinkedIn or XING).
    We process this personal data for the following purposes:
    1. To process your application;
    2. To evaluate qualifications and personal experience;
    3. To provide you with information about your application and to make your application as supportive and effective as possible;
    4. To contact third-party references you have provided in order to evaluate your previous performance, provided you agree to this.
    Once the applicant selection process has been completed, your application data will be returned or deleted within three months if you were not successful in the applicant selection process.
  10. Cookies and other Google services
    1. Cookies – TypesWhen you access or use the website, we may place cookies—small text files—or similar tools on your device. We use these cookies to recognize you as a user of the website, to customize content, to improve the performance of the website, and to enhance your user experience. A cookie is primarily used to store information about a user during or after their visit to an online offering. The stored information may include, for example, the language settings on a website or the location where a video was viewed. We also include other technologies that perform the same functions as cookies (e.g., when user information is stored using pseudonymous online identifiers, also known as “user IDs”) under the term “cookies.” Depending on their function and purpose, the cookies we use can be divided into the following categories:
      1. Necessary (also: essential or strictly necessary) cookies: Cookies may be strictly necessary for the operation of a website (e.g., to store logins or other user entries, or for security reasons).
      2. Functional cookies: These cookies serve a variety of purposes related to the presentation, functionality, and performance of a website, and in particular to improve the experience and enjoyment of visitors to the website. They enable information already entered on a website (e.g., user name, location, or language selection) to be stored and offer visitors improved, more personalized features. Functional cookies are used, for example, to remember things like your login details. These cookies cannot track your movements on other websites.
      3. Performance cookies: These cookies are used to collect information about how a website is used—for example, how visitors arrived at our website, which pages a visitor opens most frequently, how they navigated during their visit to our website, and whether they received error messages from a page. We may also use these cookies to provide us with certain statistical and analytical information, such as how many visitors came to our website. These cookies are used to monitor the level of activity on the website and improve its performance.
      4. Marketing and personalization cookies: Cookies are also generally used for reach measurement and when a user’s interests or behavior (e.g., viewing certain content, using functions, etc.) on individual websites are stored in a user profile. Such profiles are used to show users, for example, content that corresponds to their potential interests. This process is also referred to as “tracking,” i.e., tracking the potential interests of users. If we use cookies or “tracking” technologies, we will inform you separately in our privacy policy or when obtaining your consent.
      5. Advertising cookies enable us or a third-party provider to place advertisements on our website or on third-party websites with products that the user likes, so that the advertising the user sees may be more relevant to the user’s preferences or interests (sometimes referred to as “targeting cookies”). They can also be used to evaluate the effectiveness of advertising and sales promotion.
      6. Temporary cookies (also known as session cookies): Temporary cookies are deleted at the latest after a user leaves an online offering and closes their browser.
      7. Permanent cookies: Permanent cookies remain stored even after the browser is closed. This allows, for example, the login status to be saved or preferred content to be displayed directly when the user visits a website again. Similarly, the interests of users, which are used for reach measurement or marketing purposes, can be stored in such a cookie.
      These cookies may be placed by us or by a third party on our behalf. We use cookies on the basis of our legitimate interests (Art. 6 para. 1 lit. f GDPR) to analyze and regularly improve our website, as well as to regularly improve our offering and make it more interesting for you using the statistics obtained. In certain cases, the basis is based on your consent (Art. 6 para. 1 lit. a GDPR), which is the case, for example, when tracking your surfing behavior on our websites and/or analyzing it. Further information on the cookies we use can be found in our cookie settings in the “Cookie Consent Management Tool” in the footer of the website, where you can also give or revoke your consent for certain cookies at any time by activating or deactivating them.
    2. Google Analytics 4This website uses Google Analytics 4 (GA4), a web analytics service operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA. For the European region, the company Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, hereinafter referred to as “Google,” is responsible. Google Analytics 4 uses cookies and similar technologies that enable analysis of the use of our website. In particular, information about usage behavior (e.g., IP address, page views, interactions, length of stay, browser used, approximate location data, bounce rates) is processed. By default, the IP address is only processed in truncated form and is not stored permanently, so that no direct personal reference can be made. The processing of data is carried out for the purpose of evaluating the use of our website and continuously improving our offering and adapting it to customer needs. The information collected by Google Analytics 4 may be transferred to Google servers in the USA and stored there. Google undertakes to comply with appropriate data protection guarantees when transferring data abroad (see section 6). We use Google Analytics 4 to evaluate the use of our website and to continuously improve our online offering and tailor it to your needs. Data processing is based on our legitimate interest (Art. 6 para. 1 lit. f GDPR), in particular in analyzing user behavior to optimize our website. Furthermore, use is based on your consent (Art. 6 para. 1 lit. a GDPR) to the tracking of your surfing behavior and its statistical and analytical evaluation. On our behalf, Google will use this information to evaluate your use of the websites, to compile reports on website activity, and to provide other services related to website activity and internet usage to the website operator. For more information on terms of use and data protection, please visit https://marketingplatform.google.com/about/analytics/terms/de/ and https://www.google.de/intl/de/policies/. You can object to the use of Google Analytics by clicking on “Decline” in our cookie banner or by adjusting the settings in your browser. Please note that in this case, not all functions of the website may be fully usable.
    3. Google Ads and conversion trackingWe have integrated Google Ads from the American company Google LLC, located at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, into our website in order to advertise our products to potential customers for a fee. Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, hereinafter referred to as “Google,” is responsible for the European region. Google Ads is an internet advertising service that allows advertisers to place ads in Google search results and on the Google advertising network, and to evaluate the success of these ads. Google Ads allows advertisers to specify certain keywords in advance, which are then used to display an ad in Google’s search engine results only when the user enters a keyword-relevant search query into the search engine. In the Google advertising network, the ads are distributed to relevant websites by an automatic algorithm, considering the previously defined keywords. When using Google Ads, information about user behavior (e.g., IP address, page views, interactions, length of stay, browser used, approximate location data, bounce rates) may be processed. By default, the IP address is only processed in truncated form and is not stored permanently, so that no direct personal reference can be made. We use this service for marketing purposes based on your consent (Art. 6 para. 1 lit. a GDPR) to promote our company. For more information about Google AdWords, please refer to Google’s privacy policy at https://www.google.de/policies/privacy/. We use conversion tracking as part of Google Ads. When you click on an ad placed by Google, a cookie is set for conversion tracking. Cookies are small text files that the internet browser stores on the user’s computer. The cookie enables the collection of information about your use of the website, such as your IP address, technical information about your browser and the devices you use (e.g., language settings, screen resolution), the advertisement that brought you to our website, and your user behavior (e.g., whether a defined conversion action was performed, such as adding a product to the shopping cart, purchasing a product in the online store, or subscribing to a newsletter). This information may be transmitted to a Google server in the USA and stored there. Google undertakes to comply with appropriate data protection guarantees when transferring data abroad (see section 6). These cookies expire after 30 days. If the user visits certain pages of this website and the cookie has not yet expired, Google and we can recognize that the user has clicked on the ad and been redirected to this page. The information collected by the conversion cookie is used to generate conversion statistics and measure the effectiveness of Google ads. This tells us the total number of users who clicked on the ad and were redirected to a page tagged with a conversion tracking tag. If you do not wish to participate in tracking, you can object to this use by deactivating the Google conversion tracking cookie via the cookie banner or via your internet browser under user settings. You will then not be included in the conversion tracking statistics. For more information about Google AdWords and Google conversion tracking, please refer to Google’s privacy policy at https://www.google.de/policies/privacy/. You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general, and activate the automatic deletion of cookies when closing the browser. If you deactivate cookies, the functionality of this website may be restricted. The storage of the “conversion cookie” is based on our legitimate interests (Art. 6 para. 1 lit. f GDPR), as we, as the website operator, have a legitimate interest in analyzing user behavior in order to optimize both our website and our advertising and to measure the success of our advertising measures, as well as based on your consent (Art. 6 para. 1 lit. a GDPR) to analyze your user behavior based on our advertising offer.
    4. Google Ads remarketingWe use Google Ads Remarketing, a service provided by the American company Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, on our website. Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter “Google”) is responsible for the European region. Google Ads Remarketing enables us to display interest-based advertisements to users of our website on other websites within the Google advertising network. For this purpose, user behavior on our website is analyzed, for example, which pages were visited or which products were viewed. On this basis, users can be assigned to specific target groups in order to later display personalized advertising to them. As part of the remarketing process, Google uses cookies or similar technologies to collect information about user behavior (such as IP address, websites and content visited, interactions on the website, length of stay, browser and device used, approximate location data, assignment to remarketing target groups). The IP address is shortened by Google as standard and is not stored permanently, so that no direct personal reference can be made. The information collected by Google Ads Remarketing may also be transferred to Google servers in the USA and processed there. According to its own statements, Google is obliged to ensure an adequate level of data protection in accordance with the applicable data protection regulations. Further information on data transfers abroad can be found in section 6. Further information on data processing by Google and your settings and objection options can be found in Google’s privacy policy at: https://www.google.de/policies/privacy. The use of Google Ads Remarketing is based exclusively on your consent in accordance with Art. 6 (1) (a) GDPR. You can revoke your consent at any time with effect for the future, in particular via the cookie settings on our website.
    5. Google Tag ManagerWe use Google Tag Manager from the American company Google LLC. in Mountain View, 1600 Amphitheatre Parkway, CA 94043, USA, on our website. Google Ireland Limited, Gordon House, Barrow Street Dublin 4, Ireland, hereinafter referred to as “Google,” is responsible for the European region. Google Tag Manager is a support service that allows us to manage so-called website tags via an interface and thus integrate Google Analytics 4 and other Google marketing services into our online offering, for example. Tags are small code elements on our website that are used, among other things, to measure visitor behavior, track the impact of online advertising and social channels, use remarketing and target specific audiences, and test and optimize our website. Google Tag Manager processes personal data (such as your IP address) only for technically necessary purposes in order to establish a connection with the Google servers. The Tag Manager tool itself (which implements the tags) is a cookie-free domain. The tool triggers other tags, which in turn may collect personal data (such as your surfing behavior). Google Tag Manager does not access this personal data. If deactivation has been carried out at domain or cookie level, this remains in place for all tracking tags implemented with Google Tag Manager. No personal data will be passed on to other Google products without your consent. For more information, please refer to Google’s privacy policy at services.google.com/sitestats/en.html and the usage guidelines at https://www.google.com/intl/de/tagmanager/use-policy.html. The information processed via Google Tag Manager may also be transferred to Google servers in the USA and processed there. According to its own statements, Google is obliged to ensure an adequate level of data protection in accordance with the applicable data protection regulations. Further information on data transfers abroad can be found in section 6. Insofar as personal data is processed, data processing is carried out on the basis of our legitimate interests (Art. 6 para. 1 lit. f GDPR), whereby our legitimate interests (or the legitimate interests of third parties commissioned by us) are pursued in the form of quality assurance and statistical analysis of user behavior.
    6. Google Business Profiles and Google MapsWe use Google Business Profiles for our company so that we are listed in Google Search and Google Maps. These business profiles provide interested parties with information about our opening hours, locations, news, and product portfolio. This also gives you the opportunity to write and view reviews about our company and our services. Google Maps is a map service provided by Google. This allows us to display interactive maps directly on the website and enables you to conveniently use the map function. By using Google Maps, information about the use of our website, including your IP address, may be transmitted to a Google server in the USA and stored there. Google may transfer the information obtained by Google Maps to third parties if this is required by law or if third parties process this data on behalf of Google. It cannot be ruled out that Google may associate your IP address with other personal data held by Google and use the data obtained to identify at least individual users. It is possible that data and personality profiles of website users may be processed by Google for other purposes (e.g. for advertising purposes) over which we have no influence. Further information on the purpose and scope of data collection and its processing by Google, as well as further information on your rights in this regard and settings options for protecting your privacy, can be found at:www.google.de/intl/de/policies/privacy . The legal basis for the processing is your consent (Art. 6 para. 1 lit. a GDPR) based on your voluntary provision of information for the creation of a route plan and our legitimate interests (Art. 6 para. 1 lit. f GDPR) in displaying our location and making it easy to find the location specified by us on the website.
    7. SalesViewer®This website uses SalesViewer® technology from SalesViewer® GmbH in Bochum, Germany, to collect and store data for marketing, market research, and optimization purposes. For this purpose, a JavaScript-based code is used to collect company-related data and information about its use. The data collected using this technology is encrypted using a non-reversible one-way function (known as hashing). The data is immediately pseudonymized and is not used to personally identify visitors to this website. The data stored within the scope of Salesviewer is deleted as soon as it is no longer required for its intended purpose and there are no legal retention obligations that prevent deletion. You can object to the collection and storage of data at any time with future effect by clicking on this link https://www.salesviewer.com/opt-out to prevent SalesViewer® from collecting data on this website in the future. An opt-out cookie for this website will be stored on your device. If you delete your cookies in this browser, you will need to click on this link again. Further information on SalesViewer’s data protection can be found at https://www.salesviewer.com/de/datenschutzerklaerung/. The legal basis for the processing of data by SalesViewer is our legitimate interests pursuant to Art. 6 para. 1 lit. f GDPR in continuously improving and optimizing our marketing and sales activities.
    8. List of cookiesA detailed overview of the cookies we use on our website, including information about their use and expiration, can be found in the Cookie Consent Management Tool in the footer of our website.
    9. Management of cookiesIf you do not wish to accept these cookies, you can change your browser settings so that certain cookies are deleted or not stored on your computer or device without your consent, in addition to the cookie banner. Each browser is different in the way it manages cookie settings. This is usually described in the “Help” menu of each browser. You can find this information for the most common browsers at the following links:
      1. Internet Explorer: support.microsoft.com/en-us/windows/manage-cookies-in-microsoft-edge-allow-display-block-delete-and-use-168dab11-0753-043d-7c16-ede5947fc64d
      2. Mozilla Firefox: support.mozilla.com/en-US/kb/Cookies
      3. Google Chrome: support.google.com/chrome/answer/95647?co=GENIE.Platform%3DAndroid&hl=en
      4. Safari: support.apple.com/en-us/HT201265.
      Please note, however, that by deactivating the cookie function in your browser settings, you may no longer be able to use all the functions of the websites.
  11. Social media presenceWe are present on various social media sites, which we also refer to on our website with the corresponding social media buttons, e.g., Facebook and LinkedIn, as described below. When you visit our site, you should first familiarize yourself with the settings on social media platforms that allow you to influence how personal data is processed by the operators of such platforms and made available to third parties. The data protection practices and guidelines of the relevant operating organization apply to these platforms. We therefore recommend that you study the relevant privacy policies, terms of use, and other information about how your personal data is processed on these social media platforms.
    1. Social media buttonsWe use the social media buttons below on our website to make our web pages more attractive and to make information about us and our services available to a wider audience. The underlying advertising purpose is to be regarded as a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. Responsibility for data protection-compliant operation is to be ensured by their respective providers. Data processing in connection with these buttons is carried out with your consent when you use these buttons (Art. 6 para. 1 lit. a GDPR). If you use the services of these social networks independently or in connection with our website, the social networks evaluate your use of the button. In this case, information about the button is forwarded to the social networks.
    2. FacebookOur website uses the Facebook social network button, which is provided by Meta Platforms, Inc., 1601 Willow Road Menlo Park, CA 94025, USA. You can recognize the Facebook button by the Facebook logo. When you visit a page on our website that contains such a button and click on the Facebook button, your browser establishes a direct connection to the Facebook servers. The content of the plug-in is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the USA and stored there. If you are logged into Facebook, Facebook can immediately associate your visit to our website with your Facebook profile. If you interact with the plug-ins, e.g. by clicking the “Like” button, this information is also transmitted directly to a Facebook server and stored there. The information is also published on your Facebook profile and displayed to your Facebook friends. For the purpose and scope of data collection and the further processing and use of the data by Meta, as well as your rights in this regard and setting options for protecting your privacy, please refer to Facebook’s privacy policy: https://de-de.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0. The legal basis for data processing is our legitimate interest (Art. 6 para. 1 lit. f GDPR) to make our website more attractive and to make information about us and our services available to a wider audience, as well as based on your consent (Art. 6 para. 1 lit. a GDPR) to connect to our Facebook page and to learn more about us and our services. With regard to the transfer of personal data abroad, we refer to section 6.
    3. LinkedInThe button for the social network LinkedIn Corporation, 1000 West Maude Avenue Sunnyvale, California 94085, USA, is installed on our main website. You can recognize the button (“LinkedIn Recommended” button) by the LinkedIn logo. When you click on the LinkedIn button, a direct connection is established between your browser and the LinkedIn server. LinkedIn receives various data, including information that you have visited our site with your IP address, date and access time, browser type, and device information. If you click on the LinkedIn button while logged into your LinkedIn account, you can link the content of our pages to your LinkedIn profile. This allows LinkedIn to associate your visit to our pages with your user account. If you interact with the plug-ins (e.g., use the Like functions), this information is also transmitted directly to a LinkedIn server and stored there. The information is also published on your LinkedIn profile and displayed to your network friends. The purpose and scope of the data collection and the further processing and use of personal data by LinkedIn, in particular for possible market research and advertising purposes based on your user behavior and the resulting possible user profiles, as well as your rights in this regard and setting options for protecting your privacy, are set out in LinkedIn’s privacy policy at: https://www.linkedin.com/legal/privacy-policy. The legal basis for data processing is our legitimate interest (Art. 6 para. 1 lit. f GDPR) to make our website more attractive and to make information about us and our services available to a wider audience, as well as based on your consent (Art. 6 para. 1 lit. a GDPR) to connect to our LinkedIn page and to learn more about us and our services. With regard to the transfer of personal data abroad, we refer to section 6.
  12. Links to other websitesOur website may contain links to third-party websites (e.g., Facebook, LinkedIn, and our partners and associations). Please note that when you click on a link to a third-party website, you will be redirected to a website that we do not control and our privacy policy no longer applies. Your browsing and interaction on another website is subject to the terms of use and privacy policies and notices of those third-party websites. Furthermore, we cannot guarantee the accuracy and timeliness of these links. We recommend that you carefully read the terms of use and privacy policies and notices of other websites before submitting personal data via these websites. We are not responsible or liable for the information content on such third-party websites and disclaim any responsibility or liability for the processing of your personal data by the organizations concerned. For more information and details, please consult the privacy policies of the websites you visit.
  13. No automated individual decisions with significant impactWe do not make any decisions about you that are based solely on automated processing, including profiling, and that have legal effects on you or similarly significantly affect you.

4. On what legal basis do we process personal data about you

Depending on the applicable law, data processing is only permitted if the applicable law specifically allows it. This does not apply under the Swiss Data Protection Act, but does apply under the GDPR, for example. If the legal basis is not specifically stated for individual data processing operations (see section 3), the processing of your personal data may be based on one of the following legal bases:
  1. Your consent, only if it can be revoked at any time (e.g., newsletter) (Art. 6 para. 1 lit. a GDPR);
  2. For the performance of a contract with you or for the intention to enter into a contract with you (e.g. when purchasing or renting one of our products or services) (Art. 6 para. 1 lit. b GDPR);
  3. To comply with a legal obligation (e.g., for tax reasons, for the purposes of judicial investigations, or to combat money laundering) (Art. 6 para. 1 lit. c GDPR); or
  4. For the purposes of our legitimate interests, e.g. to maintain and improve our internal business management, organization, operations, protection of systems and premises, prevention of fraud and other crimes, to ensure an effective, efficient, secure and harmonized service, for advertising and marketing purposes, for statistical purposes, to comply with legal or other regulatory requirements and internal regulations, and to establish, exercise, and/or defend actual or potential legal claims, investigations, or similar proceedings (Art. 6 para. 1 lit. f GDPR).
If the processing is based on your consent or our legitimate interests, you can withdraw your consent or object to this processing at any time by contacting us directly by email at info@inosent.ch. Please note that withdrawing your consent does not affect the lawfulness of the processing prior to your withdrawal.

5. Who we share your personal data with

We take appropriate measures to ensure that only our authorized personnel who have the necessary knowledge have access to your personal data in order to fulfill the purposes for which your personal data was collected. We may disclose your personal data to the following possible categories of recipients in accordance with the purposes and legal bases of processing described above:
  1. Service providers who process personal data on our behalf and on our instructions (so-called contract processors, such as providers of IT services in the field of communication (e.g., providers of IT services in the field of marketing, communication, hosting, and support, accountants, and agencies involved in the execution or organization of events);
  2. Banks and other financial institutions;
  3. Customers, partners, suppliers, insurance companies;
  4. Other business partners and auxiliary persons (e.g., lawyers and auditors);
  5. Our social media channels and tools (e.g., YouTube, LinkedIn), advertising and analytics service providers, and other users when content is shared;
  6. Industry organizations, associations, and other bodies;
  7. Administrative authorities, courts, and other authorities.
We select our partners and contractors carefully and only if they provide adequate guarantees that they have appropriate technical and organizational measures in place in accordance with legal requirements. In addition, we contractually ensure that our contractors only process your personal data in the same way that we are permitted to do so. Furthermore, our processors may only process personal data on our documented instructions. They are all subject to confidentiality requirements and may only use your personal data to the extent necessary to fulfill the purpose for which your personal data was collected or as required by law. If this transfer is for administrative purposes, the transfer of data is based on our legitimate business and economic interests (Art. 6 para. 1 lit. f GDPR), to fulfill our contractual obligations (Art. 6 para. 1 lit. b GDPR), on the basis of consent (Art. 6 para. 1 lit. a GDPR) of the data subject or a legal obligation (Art. para. 1 lit. c GDPR).

6. Transfer of personal data abroad

The personal data we collect is generally processed and stored by us in Switzerland. Where contractually or legally necessary, we may also transfer, store, and process your personal data at locations outside Switzerland, e.g., in countries where our business partners, auxiliary persons, authorities, and other bodies are located. Data transfers to countries within the European Economic Area (EEA) or to US-certified companies within the framework of the Swiss-US and EU-US Data Privacy Frameworks (such as Mailchimp) are considered secure as they have an adequate level of data protection. If personal data is transferred to countries that do not guarantee an adequate level of data protection (such as the US and many other countries outside the EEA), we ensure adequate data protection by putting in place appropriate safeguards, such as contractual guarantees (e.g. based on EU standard clauses), or the transfer of personal data is based on your express consent, in connection with the conclusion or performance of a contract with you, or in connection with the establishment, exercise, or enforcement of legal claims. You can request further information about our appropriate security measures by contacting us by email at info@inosent.ch. For the sake of completeness, we would like to point out that, from Switzerland’s perspective, the US does not have an adequate level of data protection. For example, US authorities have surveillance measures in place that generally allow the storage of all personal data of all persons whose data has been transferred from Switzerland or the EU to the US, and it cannot therefore be ruled out that US authorities may access the stored data. We also point out that there are insufficient legal remedies in the US for data subjects from Switzerland that would allow them to access data concerning them and have it corrected or deleted, and that there is no effective judicial protection against general access rights of US authorities. We expressly draw your attention to this legal and factual situation in order to enable you to make an informed decision on whether to consent to the use of your personal data in the given case. This applies in particular to data processing operations to which we refer in this privacy policy (such as our social media channels, see section 3.11), where the recipient of the personal data is based in the US and the data processing is governed by the recipient’s privacy policy.

7. How long do we store personal data about you?

We store your personal data for as long as is necessary to fulfill the purposes for which your personal data was collected. For this reason, we will delete or anonymize personal data as soon as it is no longer necessary to achieve the purposes, subject to (i) applicable legal or regulatory requirements to store personal data for a longer period of time (e.g., for tax or accounting reasons), or (ii) if we have an overriding interest (e.g., an interest for evidentiary reasons to establish, exercise, and/or defend actual or potential legal claims, investigations, or similar proceedings, including legal provisions that we may enforce to preserve relevant information, or if we have an interest in non-personal analysis). In this case, the processing of personal data will be limited to these purposes with restricted access rights to persons who need to process the personal data for these purposes. If the retention period has not been specifically specified for individual data processing operations (see section 3), we generally process personal data in accordance with the following rules and obligations:
  1. The data automatically transmitted by you through the use of our website for the purpose of displaying, operating, and ensuring the functionality of the website (see section 3.1) will be deleted within six months.
  2. The personal data you provide to us in connection with an inquiry (e.g., via email address) (see section 3.2) is generally deleted by us within three to six months, unless it concerns contract-related business documents and communications, which are retained in accordance with the section below entitled “For contract-related data” and the introductory principles (see first section of section 7).
  3. For contract-related personal data (including business documents and communications), we store personal data for as long as the contractual relationship exists plus ten years after the end of the contractual relationship, unless (i) a shorter or longer statutory retention period applies in individual cases, (ii) retention is necessary for evidentiary or other valid reasons under applicable law, or (iii) the data must be deleted earlier (e.g., because the data is no longer needed or we are required to delete the relevant data);
  4. After completion of the applicant selection process, your application data will be returned or deleted within three months if you were not successful in the applicant selection process, unless we have your express consent to retain the application data for a longer period.
As part of our privacy policy, we may provide users with further information on the deletion and storage of personal data that applies specifically to the respective processing process.

8. Security measures and email communication

We take appropriate technical and organizational measures to protect personal data from accidental or unlawful destruction, loss, alteration, unauthorized use, disclosure, or access. We use SSL encryption to protect your personal data transmitted via our online services. You can recognize such encrypted connections by the prefix https:// in the address bar of your browser. Unfortunately, the transmission of personal data via the Internet or by email is not completely secure. Although we take appropriate security measures to protect your personal data, we cannot guarantee the security of your personal data transmitted to our website or by email; any transmission is at your own risk. For this reason, we advise you that email messages containing sensitive personal data should not be sent unencrypted, as you otherwise run the risk of a lack of security and confidentiality on the Internet. In addition, you are free to transmit your personal data to us by other means at any time.

9. What are your rights

You are generally entitled to the following rights: You can request information from us about whether and which personal data about you is being processed. In addition, you have the right to request the correction, destruction/deletion or restriction of personal data about yourself and to object to the processing of your personal data. If the processing is based on your consent or our legitimate interests, you can revoke your consent at any time or object to this processing. Furthermore, in certain cases, you have the right to receive personal data generated during the use of online services in a structured, common, and machine-readable format that allows for further use and transmission (right to data portability). Requests in this regard should be addressed to us at the following email addresses: info@inosent.ch. We reserve the right to restrict your rights within the scope of applicable law and, for example, not to disclose comprehensive personal data or to delete personal data. If we reject your request or you are not satisfied with our processing, you are also entitled to lodge a complaint with the competent supervisory authority and seek legal remedy. In Switzerland, this is the Federal Data Protection and Information Commissioner (FDPIC) in Bern (https://www.edoeb.admin.ch/de). For users residing in EU countries, you can find a list of supervisory authorities at https://ec.europa.eu/newsroom/article29/item-detail.cfm?item_id=612080.

10. Applicable law and place of jurisdiction

This privacy policy is subject to Swiss law, excluding the provisions of international private law. Subject to mandatory legal provisions, the courts at the registered office of INOSENT shall have exclusive jurisdiction to settle any disputes arising from or in connection with this privacy policy.

11. Changes to our privacy policy

We ask you to regularly review the content of our privacy policy. We will amend the privacy policy as soon as changes to our data processing practices make this necessary. The currently valid version of the privacy policy is published on our website. If we provide addresses and contact information for companies and organizations in this privacy policy, please note that the addresses may change over time and check the information before contacting them.
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